Nudge : Improving Decisions About Health, Wealth and Happiness (International Edition 2009)

Richard H. THALER and Cass R. SUNSTEIN

Every day we make decisions: about the things that we buy or the meals we eat; about the investments we make or our children's health and education; even the causes that we champion or the planet itself. Unfortunately, we often choose poorly. We are all susceptible to biases that can lead us to make bad...